Skip to main content

Modern Marketing Fundamentals


About This Course

Most successful IT companies are open to change, even if they don’t feel fully ready! There is an alternative way of doing business, developing stronger relationships and achieving more by building a modern Marketing and Sales engine in your organization. The transition to the cloud also means a transition to a different marketing approach that focuses on feeding the top of the sales funnel. In order to expand and create sustainable profitability for your IT business, develop new revenue streams through smart Lead Generation and get your IT organization ready for the digital future you need to do more.

This Marketing course will provide you with the insights about Marketing fundamentals, Tactics, Good Practices and Alignment to Sales; to help you modernize your LeadGen efforts and make it happen in your organization. Accelerate your career and stay ahead of your competitors, Lead generation is companies’ lifeblood!.


No prerequisites.

Frequently Asked Questions

What web browser should I use?

The courses and platform work best with current versions of Chrome, Firefox or Safari, or with Internet Explorer version 9 and above.

See our list of supported browsers for the most up-to-date information.